SimplifyQA → Walnut: Rebranding a Tech Product

SimplifyQA → Walnut: Rebranding a Tech Product

SimplifyQA → Walnut: Rebranding a Tech Product

Led the rebranding of SimplifyQA, transforming it into Walnut—a modern, dynamic identity for a testing and automation platform. Delivered a complete brand refresh, including logo design, brand book, design system, and marketing collateral. This cohesive rebrand elevated the product’s positioning, aligning visuals and messaging to support growth in a competitive tech landscape.

Client

Simplify3x

DELIVERABLES

Logo Design, Brand Book, Design System, Marketing Collateral

Year

2024

Role

Graphic Designer, Branding Lead